October 27, 2021
Apple has decided and put a new version of its App Store Terms and Conditions into effect. As the group announced in a blog entry on its developer website, the rules have been adjusted in three places. The reason is a $ 100 million out-of-court settlement that the group concluded with a group of suing developers in the summer. In addition to compensation, this eased some of the rules that have so far ensured that Apple always receives a commission.
the New in contract part 3.1.3 concerns the communication between app providers and their customers. So far, they have not been allowed to use any information obtained in the app to inform users outside of the app about purchase methods (cheaper for them) as an alternative to in-app payments – for example, they were not allowed to write an email. This paragraph has now been completely deleted. In section 5.1.1 (x) of the App Store rules it is now said that users can be asked for contact information such as names and e-mails, as long as this is not a prerequisite for the use of services or functions. There are restrictions here, for example with children’s apps.
Furthermore, Apple adds a new part of the contract 2.3.13. This is about so-called in-app events, which the group intends to market on a large scale in the future. For example, new content can be placed in apps or live events can be held. The group requires that correct information for the various app stores must be stored in App Store Connect. The group has compiled details on in-app events here.
As part of the out-of-court settlement, Apple no longer banned app providers from advising users of cheaper external prices. A reference to cheaper subscriptions on the web, for example, remains prohibited in the apps themselves (or via push message) in order not to undermine Apple’s in-app payment interface. Many devs therefore do not see this as a real concession. All of this was just “a play,” some criticized.
Published in Technology